ONLINE WEEKEND SALE: 50% OFF THE ENTIRE HOLIDAY COLLECTION - LAST CHANCE + GET AN EXTRA 10% OFF USE CODE: GIFT10 AT CHECKOUT! Shop Now

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    Eco-Friendly

    Eco-Friendly

    Shop our Eco-Friendly denim collection to find your favourite fits in our recycled materials. Look out for our Recycled Cotton sticker when shopping online! Our recycled cotton helps to reduce our environmental footprint by sending less material waste to landfills, one jean at a time.

    We also made a conscious effort when it came to our plastics and our Recycled Polyester denim features recycled polyester yarns made from non-virgin plastic bottles.

    Explore our Eco-Friendly denim, available in your favourite washes, clean or destroyed, as well as in our low rise, high rise and super high rise denim! 

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    [ new DiscountItems({ include: { collection_includes: "bf-b1g2" },regular_priced_only: false, discount: new PercentageDiscount(60),message: "NOW 60% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "BF-B1G2", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "40-off-christmas" },regular_priced_only: false, discount: new PercentageDiscount(50),message: "ONLINE WEEKEND SALE - NOW 50% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "40-off-Christmas", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "pj-60" },regular_priced_only: false, discount: new PercentageDiscount(60),message: "NOW 60% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "PJ-60", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "flash-75" },regular_priced_only: false, discount: new PercentageDiscount(75),message: "NOW 75% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "FLASH-75", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "active-50" },regular_priced_only: false, discount: new PercentageDiscount(50),message: "NOW 50% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "Active-50", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "40-off-2024" },regular_priced_only: false, discount: new PercentageDiscount(40),message: "NOW 40% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "40-OFF-2024", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "flash-70" },regular_priced_only: false, discount: new PercentageDiscount(70),message: "NOW 70% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "FLASH-70", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "wk-70" },regular_priced_only: false, discount: new PercentageDiscount(70),message: "NOW 70% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "WK-70", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "flash-60" },regular_priced_only: false, discount: new PercentageDiscount(50),message: "NOW 50% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "FLASH-60", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "tech_14-99" },regular_priced_only: false, discount: new PriceDiscount(14.99),message: "NOW 70% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "Tech_14.99", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "spring-50-off" },regular_priced_only: false, discount: new PercentageDiscount(50),message: "NOW 50% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "SPRING-50-OFF", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "40-off-fall" },regular_priced_only: false, discount: new PercentageDiscount(40),message: "NOW 40% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "40-OFF-FALL", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "50-off-fall" },regular_priced_only: false, discount: new PercentageDiscount(50),message: "NOW 50% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "50-OFF-FALL", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "clearance-70-2024" },regular_priced_only: false, discount: new PercentageDiscount(70),message: "NOW 70% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "CLEARANCE-70-2024", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "70-off-fall" },regular_priced_only: false, discount: new PercentageDiscount(75),message: "NOW 75% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "70-OFF-FALL", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "10-70-pp-2024" },regular_priced_only: false, discount: new PriceDiscount(9.99),message: "NOW 70% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "10-70-PP-2024( Clearance tag )", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "great-value" },regular_priced_only: false, discount: new PercentageDiscount(0),message: "🎁 GREAT VALUE!", display_messaging: true, calculate_price: true, stack: false, type: "GREAT VALUE", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "spring-clearance" },regular_priced_only: false, discount: new PercentageDiscount(75),message: "NOW 75% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "SPRING-CLEARANCE (75% OFF)", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "sp-75-2024" },regular_priced_only: false, discount: new PriceDiscount(4.99),message: "NOW 75% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "SP-75-2024", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "boxer-50" },regular_priced_only: false, discount: new PercentageDiscount(75),message: "NOW 75% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "BOXER-50", colors: { background: "#ffffff", text: "#c90000" }, }), new DiscountItems({ include: { collection_includes: "80-off-final" },regular_priced_only: false, discount: new PercentageDiscount(80),message: "NOW 80% OFF!", display_messaging: true, calculate_price: true, stack: false, type: "80-OFF-FINAL", colors: { background: "#ffffff", text: "#c90000" }, }),]